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CDK Global Appears Poised To Bring 1,000 Tech Jobs to Norwood

On Monday it was announced that CDK Global, an integrated technology and market services provider, would relocate 1,000 jobs to the Cincinnati region. At the time of the announcement, however, a specific site was not identified.

Given the company’s focus, UrbanCincy suggested a site somewhere in the center city would make sense for CDK and their employees. Since that time we have learned that the company will most likely move into the large Central Parke office complex in Norwood.

Located at Montgomery Road and Sherman Avenue, the site is in the heart of Norwood and is just down the street from Paycor’s new headquarters in Linden Pointe. Cassidy Turley lists Central Parke as having a block of 95,000 square feet of office space available following the relocation of Cincinnati Bell’s operations to downtown Cincinnati over the past year-and-a-half.

REDI Cincinnati, the region’s job attraction and retention organization, would not confirm the location, but sources close to UrbanCincy say that a deal is in fact close to being finalized. Representatives at CDK Global also would not confirm the information, but did say that they expect to close on a deal by Monday.

If true, it would follow a trend of major employers increasingly choosing in-town locations rather than suburban alternatives that long defined economic moves over the past several decades. It would also be a major win for Norwood which has struggled to maintain its tax revenues as company after company has left the aging industrial city for other locations.

With annual payroll estimated to be around $45 million, the City of Norwood would receive approximately $900,000 annually in new tax revenues from their 2% earnings tax. This is not accounting for any types of tax breaks that may have been offered by the City of Norwood in addition to those given by the State of Ohio.

The Central Parke complex was developed on the former General Motors production plant that was shuttered, along with its 4,000 jobs, in 1987. Since that time, the City of Norwood has struggled economically and been dealt several setbacks in its efforts to diversify its tax base. Such struggles have meant credit rating hits and caused the city to drastically cut its budget and reduce public services over the years.

While landing CDK would help in the short-term, the future continues to look problematic for Norwood with fewer and fewer resources coming from the statehouse in Columbus. As a result, it may still make sense for a municipal merger with the City of Cincinnati in the future, which is both more economically powerful and stable.

The former office space occupied by Cincinnati Bell is reportedly in good condition and will require minimal upgrades in order to accommodate CDK’s staff. Its location is accessible by two Metro bus routes – the #4 and #51 – and has a Walk Score of 85.

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Cincinnati’s booming center city should be obvious choice for CDK Global’s new operations center

Center city should be obvious choice for CDK Global’s new operations center

It was announced earlier today that CDK Global, an integrated information technology and digital marketing provider for the retail and automotive retail industries, is looking at Southwest Ohio for a new facility that would house around 1,000 employees.

CDK Global LLC expects to create $45,000,000 in new annual payroll as the result of a 75 percent, 15-year job creation tax credit estimated to be worth $15,652,715 that was approved by the Ohio Tax Credit Authority on Monday. The tax credit will require CDK to maintain operations at its new site for the next 18 years and would retain $3,421,465 in existing payroll along with 80 jobs. CDK is expected to make $9,750,000 in capital investment as a result of the tax credit.

The move makes sense given the region’s strong marketing and retail presence, and its rapidly growing tech scene. According to the report from our content partners at the Business Courier, a specific site has not yet been selected. We would like to take this opportunity to point CDK Global to the center city where many of the region’s fastest-growing, most innovative and successful companies are locating. Plus, there are several great sites located directly on the first phase of the Cincinnati Streetcar that would only add to the experience and quality of life for CDK’s employees.