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Business News Transportation

Uber Officials Credit Cincinnati’s Urban Revival, Tech Scene for their Arrival

Four days after our initial report that Uber would soon enter the Cincinnati market, the technology company that has been changing the way people think about the taxi and ridesharing industry officially launched their uberX and uberBLACK services in the Queen City.

With one week remaining on Uber’s initial two weeks of free service, people who wish to use the service are asked to download the company’s smart phone app and then create an account. This is important because this is how users will pay, rate their drivers and access information about where and how many vehicles are available.

The use of this application also allows Uber to track important data about their drivers and their customers. It also helps the company make business decisions.

“Cincinnati has certainly been a market that’s been on our radar for a while,” James Ondrey, Uber’s Ohio General Manager, told UrbanCincy by email. “As a tech company that likes to look at data to drive our decisions, we could see that many people had downloaded Uber or opened the app to look for a ride in the Cincinnati area. So there is definitely pent up demand here.”

Beyond that pent up demand, Ondrey also says that changes to Ohio’s for-hire-sedan code, which allowed for rates to be charged beyond only an hourly rate, opened the door for Uber to work with area limousine operators using rates based on time and distance.

Cincinnati, however, is not Uber’s first market in Ohio. They launched in Columbus in December 2013 and are currently rumored to be eyeing Cleveland for a launch later this year.

“Columbus has been great so far – riders and drivers have been embracing us in drovers and I think the city sees the benefits to having Uber in town,” continued Ondrey, whose position is based out of Columbus. “We expect to see the same here in Cincinnati.”

Ondrey says that the goal is to establish Uber as the most reliable transportation option for Cincinnatians, and he expects that service levels will only improve as they are able to add driver-partners.

“I want you to be able to open your Uber app and always see a car available in less than five minutes,” Ondrey said. “We are in soft launch phase now, so we start with just a handful of initial partners, but you’ll see that grow quickly as we try to keep up with all the demand.”

Not everyone, however, has been thrilled about Uber’s launch.

One UrbanCincy reader explained difficulties with signing up as a potential uberX driver, and was frustrated by what he perceived as a lack of transparency about the need for cars to be no older than eight years. Other readers from the taxi and limousine industries have also expressed frustration.

Bob Michaels, owner of Crown Car & Coach, told UrbanCincy by email that, “As a black car service operator of 11 years in Cincinnati, it is not the taxi industry that is affect, but our core business also.”

While those issues are sorted out, along with a variety of other complaints that have been lobbed at the startup company, Uber officials are moving forward and happy to bring a new transportation choice to Cincinnatians.

“I think transportation choice is ultimately a great thing for consumers,” Ondrey concluded. “We are bringing efficiency to the transportation system in Cincinnati. And again, consumers will ultimately benefit from that competition.”

“You look at all the resurgence that’s happening in Cincy right now – the continued neighborhood development and the increasing desire of folks to return to the urban core – and you can see why it’s a match made in heaven.”

In follow-up correspondence with Lyft officials, the company has said that it has not yet decided officially whether it too will enter the Cincinnati market, but conceded that they are considering it at this time.

Stay tuned to UrbanCincy for further developments on that, and for additional reports as we continue to examine the other aspects on the region’s car-for-hire industry.

Photographs provided by Uber.

Categories
Business News Transportation

Uber and Lyft to Soon Enter Cincinnati Market

Cincinnati’s taxicab industry has long been, and continues to be, a total embarrassment. The vehicles are old, rates are high, availability is limited and service is generally poor. That all may be changing in the near future, however, due to the impending arrival of Uber and Lyft – two new innovative ridesharing companies.

One of the long-standing issues with Cincinnati’s various taxicab companies has been the lack of uniformity or use of technology. There are scores of rag-tag taxicab businesses all across the city and region, with different levels of service and expectations to go along with each.

Forget trying to pay with a credit card, or by any sort of 21st century payment mechanism, in Cincinnati today. But both Uber and Lyft started with technology as a foundational element of their companies.

“In cities around the world, especially the major ones, you have a very stagnant transportation ecosystem,” explains Uber CEO Travis Kalanick. “A lot of times they don’t work. Bringing innovation to this world, which in many cases hasn’t been innovated on in decades, can really bring diversity to a system that hasn’t seen a lot of that.”

Lyft, founded in 2012, allows your friends and neighbors to become your taxi drivers while using their own person vehicles. Meanwhile, Uber, founded in 2009, uses the latest technological advances to allow users to book, reserve, pay and coordinate all elements of their trip. And both companies ensure that clean, new vehicles are the standard.

Lyft was the first to make the announcement that they would soon be entering the Cincinnati market. In February, the company posted ads on Craigslist soliciting new drivers in the Cincinnati area. Uber has since followed suit and posted a position for a Cincinnati Community Manager on their website.

Both of the new tech-savvy, ridesharing companies have been operating out of Columbus, and will also both soon be operating in Cleveland. As a result, Uber’s new community manager position is based out of the state’s centrally located capital.

“So much about cities is how you get around them,” Kalanick concludes. “If you can bring real efficiency, real convenience and real comfort to how you move around that city, you can change the way people live in that city.”

In Cincinnati, a city where the transportation has essentially been unchanged for several generations, the changes and new competition could not come soon enough for some.

“Convenience trumps all. Instead of digging around Google for local taxi numbers, both services come to you,” explained Josh Green from Roadtrippers, who had previously lived and worked in the San Francisco area and frequently used both services.

Green says that he never had a bad experience using either Lyft or Uber, and even envisions the tech-savvy employees at Roadtrippers to utilize it.

“Both services always had friendly drivers thanks to the mutual rating system. I particularly liked Lyft’s drivers because they are literally normal people off the street,” said Green. “I’m super pumped they are coming to Cincinnati because taxis, especially on week nights, are hard to come by.”

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Business Development News

How do the housing markets in Ohio’s largest metropolitan regions compare?

A surge of new home construction rang in the new millennium just over a decade ago, but that surge quickly ended when the now infamous housing bubble burst, subsequently leading to the Great Recession.

In recent years the economy has begun to rebound, but the housing market still has not quite come back. In particular, the home ownership housing market has not come back.

This had led to a new surge of housing construction as developers work to build product for a still growing U.S. population. Cities have seen much of this new apartment construction as the rebounding economy has coincided with the entrance of Millennials into the housing market.

The narrative has been that rentals are surging while home ownership is sagging, but according to newly released data from the U.S. Census Bureau, this common narrative is only partly true.

Home Ownership Rates in Ohio MSAs
Apartment Vacancy Rate in Ohio MSAs

In Ohio’s five largest metropolitan regions the data shows that home ownership rates have settled out around the same levels they were at nearly two decades ago. And while apartment vacancy rates have been plummeting in recent years, they are still higher than they were in the 1980s and 1990s.

Akron and Cleveland are virtually tied for the highest home ownership rates in Ohio at 66%, but this is down from their respective peaks of 80% and 77% around the height of the housing bubble. At 61%, Columbus scores the lowest of Ohio’s five biggest metropolitan regions in terms of home ownership.

Columbus boasts the state’s lowest apartment vacancy rate at 6%, which is approaching the capital city’s all-time lowest apartment vacancy rate of 5% in 1990. The Dayton region has the highest apartment vacancy rate in the state, with its apartments sitting empty nearly twice as much as those in Columbus.

Both when it comes to home ownership and apartment vacancy rate, Cincinnati seems to serve as the state’s trend line. For the year ending 2013, the Queen City had a home ownership rate of 63% and an apartment vacancy rate of 9%.

While the aforementioned data seems to cloud the discussion about housing market trends, additional data also shows that overall inventory and prices of owner-occupied units is decreasing, while inventory and pricing of rental units is increasing.

Locally, Cincinnati is in the midst of an apartment building boom, with thousands of units across the region currently under construction. While home permits have increased recently, those numbers pale in comparison.

Categories
Business News Politics Transportation

CHART: The Best and Worst States in America for Transit Funding

According to data from the Federal Transit Authority (FTA), the State of Ohio provides some of the least amount of funding for its regional transit authorities of any state in America.

Texas, Georgia and Missouri also provide next to nothing to their various regional transit agencies, but in no other state are transit agencies as reliant on fares and local taxes as they are in the Buckeye State.

When broadening the search to examine transit agencies in the biggest cities across America, it also becomes clear that states like Pennsylvania, Utah and Maryland, Minnesota and Massachusetts invest large amounts of state dollars in transit. Some transit agencies with little state support, however, receive larger sums of money from regional transit taxes and federal aid.

Source of American Transit Funding

Ohio’s three largest metropolitan regions – all with more than two million people – are different in this regard and have the least diverse range of financial support of transit agencies nationwide. For both Columbus and Cleveland, it means that well over 90% of their total revenues come from fares and local tax dollars, while in Cincinnati it is slightly better at 84% thanks to a bit more federal aid.

“In the recession we saw transit service cut while gas prices drove transit demand to record levels,” stated Akshai Singh, an Ohio Sierra Club representative with the advocacy organization Ohio for Transportation Choice. “Roughly all of the state’s public transportation funding now goes to operating rural transit services.”

Honolulu is the only other region in the United States that has 90% or more of its funds coming from just fares and local tax dollars. Cities in other states providing next to nothing also approach this threshold, but do not exceed it as is the case in Ohio.

It recently reported that the Southwest Ohio Regional Transit Authority (SORTA) is one of the best stewards of limited financial resources, when compared to 11 peer agencies across the country. One of the key findings from Agenda 360 report was how little state financial support SORTA receives.

Part of the problem in Ohio is due to state cuts that have reduced funding for public transportation by 83% since 2000. Those cuts have forced transit agencies in the nation’s seventh most populous state to reduce service and increase fares over the past decade.

According to All Aboard Ohio, the state only provides approximately 1% of its transportation budget to transit, while more than 9% of the state’s population lives without a car.

In addition to regional transit, Ohio continues to be one of the most hostile states in terms of inter-city passenger rail. The state remains almost untouched by Amtrak’s national network and boasts the nation’s most densely populated corridor – Cincinnati to Cleveland – without any inter-city passenger rail service.

“When Governor Kasich came to office, the first thing he did was send back $400 million in federal dollars, for the 3C Corridor, on the basis that operations and maintenance would have been too onerous on the state,” Singh concluded. “Today, ODOT is allocating $240 million to build a $331 million, 3.5-mile highway extension through a 40% carless neighborhood on Cleveland’s east side, a staggering $100 million per mile new capacity road, while openly acknowledging they are reducing access for local residents.”

Categories
Business Development News Transportation

Cincinnati Aims to Open Initial Phase of Bike Share System This Summer

Cincinnati Bike Share Station MapCincinnati is set to join the ranks of American cities with bike sharing with the launch of Cincy B-Cycle next summer. The program is being organized by Cincy Bike Share, Inc. and is expected to begin operations in June.

Jason Barron, who previously worked in the office of former mayor Mark Mallory, was hired as the non-profit organization’s executive director in early December.

Over the last several years bicycle sharing programs have begun operating in several dozen cities across North America, and many more are planned. In July, CoGo Bike Share started operating in downtown Columbus and surrounding neighborhoods – marking the first bike share system to open in Ohio.

The planning for Cincinnati’s bike share system has been underway since 2011, when the Cincinnati USA Regional Chamber’s Leadership Cincinnati program started looking at getting a program running here. Then, in 2012, a feasibility study was commissioned by Cincinnati’s Department of Transportation & Engineering (DOTE).

It was not until the summer of 2013, however, that Cincy Bike Share, Inc. was established, and quietly selected B-Cycle to manage the installation and operations of the program.

B-Cycle operates bike share programs in over 25 cities in the United States, including Kansas City and Denver, and has started expanding overseas.

While traditional bike rentals are oriented to leisure rides, with the bike being rented for a few hours and returned to the same location, bike sharing, on the other hand, is geared for more utilitarian use.

According to Barron, usage of shared bikes is intended for one-way rentals over shorter time periods. Bikes are picked up and dropped off at unattended racks, where they are locked with a sophisticated system that is designed to allow users to quickly make trips that are just beyond walking range – often times about a half-mile to two miles in length.

The way the systems usually work is that users can either purchase a monthly or yearly membership that entitles them to a certain number of rides per month. Non-members, meanwhile, are typically able to purchase passes by the hour or day and are able to pay by cash or credit card at the informational kiosk present at each station.

Proponents view bike share programs as attractive components in the development of vibrant cities. With the continued revitalization of Cincinnati’s center city, Barron feels that bike share will fit well into the mix.

“With all systems of transportation, the more the merrier” Barron explained. He went on to say that he hopes that bike sharing, cars, buses and the streetcar “will work together to give people some great mobility options.”

One of the remaining tasks for Barron and the newly established Cincy Bike Share organization will be securing the necessary funding to build the approximately $1.2 million first phase of stations and the $400,000 to operate it annually. Barron believes that it can be accomplished through a number of ways including through a large number of small sponsors, as was done in Denver, or signing one large sponsor like New York City’s CitiBike system.

In addition to added exposure, bike share advocates point to research that shows improved public perceptions for companies sponsoring bike share systems. In New York, it was found that Citicorp’s sponsorship of CitiBike led to greatly increased favorability of the bank shortly after that bike share program launched.

“It’s a tremendous opportunity for a corporation to tap into the young professional market,” Barron told UrbanCincy.

Cincy Bike Share is planning to start operations with about 200 bikes based at about 20 stations in downtown and Over-the-Rhine in the first phase, and would include a total of 35 stations with 350 bikes once phase two is built. Cincinnati’s initial system is modest in size when compared to other initial bike share system roll outs in the United States.

New York City CitiBike: 6,000 Bikes at 330 Stations
Chicago Divvy Bike: 750 Bikes at 75 Stations
Boston Hubway: 600 Bikes at 61 Stations
Atlanta CycleHop: 500 Bikes at 50 Stations
Miami DecoBike: 500 Bikes at 50 Stations
Washington D.C. Capital Bikeshare: 400 Bikes at 49 Stations
Denver B-Cycle: 450 Bikes at 45 Stations
Columbus CoGo: 300 Bikes at 30 Stations
Cincinnati B-Cycle: 200 Bikes at 20 Stations
Salt Lake City GREENbike: 100 Bikes at 10 Stations
Kansas City B-Cycle: 90 Bikes at 12 Stations

Cincinnati’s bikes are expected to be available for use 24 hours a day, and Barron says they will also most likely be available for use year-round. Cincy Bike Share will be responsible for setting the rate structure. While not final yet, it is estimated that annual memberships will cost $75 to $85 and daily passes will run around $6 to $8.

The 2012 feasibility study also looked at future phases opening in Uptown and Northern Kentucky. While it may be complicated to work through operating a bi-state bike share system, Barron says that Cincy Bike Share has already discussed the program with communities in Kentucky and says that they have expressed interest in joining.

While there is no state line or a river separating the systems initial service area downtown from the Uptown neighborhoods, steep hills at grades ranging from 7% to 9% do. These hills have long created a barrier for bicyclists uptown and downtown from reaching the other area with ease.

Barron views the hills as an obvious challenge, but part of Cincinnati’s character and what make Cincinnati great. When the Uptown phase gets under way, he says that it will be operated as one integrated system with the first phase, but that it is not known yet how many users will ride between the two parts of the city.

Over the past few years, the DOTE’s Bike Program has greatly increased the city’s cycling infrastructure, and it is believed that continued improvements will help make using this new system, and the increasing number of cyclists, safer on the road.

Cincinnati’s new bike share system also appears to have majority support on council and with Mayor John Cranley (D), who has publicly stated that he is in favor of the program. “We plan on working with the City as a full partner,” Barron noted. “We think everything’s in place.”

If everything goes according to plan, the initial system could be operational as early as this summer.

Salt Lake City GREENbike photographs by Randy Simes for UrbanCincy.