Tag: Uber

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Arts & Entertainment News

As Over-the-Rhine Evolves, So Does MidPoint Music Festival

Grizzly Bear at MPMF [Travis Estell]

MidPoint Music Festival, known to music fans as MPMF, returns to Cincinnati’s city center this week. Starting on Thursday, September 25, the three-day festival will take over local venues and bars with 150 acts from seven countries and 57 cities, including a great lineup of Cincinnati bands.

Unlike music festivals that take place in empty fields, like Bonnaroo and Lollapalooza, MPMF lives and breathes within Cincinnati’s urban core. This year, the festival will host 14 stages among 12 venues in bars, restaurants, concert halls, and nightclubs throughout Over-the-Rhine and Downtown.

The 2014 festival footprint will look slightly different than in years’ past, featuring the addition of numerous new venues and the elimination of several familiar stages. Since the festival relies on small businesses to host its live performances, the increasing popularity of Over-the-Rhine has, ironically, proven bittersweet for MidPoint’s festival organizers.

Dan Bockrath, CityBeat publisher and de facto executive producer of MidPoint Music Festival, explained that as Over-the-Rhine evolves, the festival has to change with it.

“When [CityBeat] first took over MidPoint [in 2008], there were a lot of empty storefronts that we could put to work, and there were a lot of rooms that served other functions typically that we could repurpose for MidPoint weekend. Now it’s getting a little more challenging to do that because Over-the-Rhine’s filled out,” Bockrath told UrbanCincy.

Bockrath reflects back to a few years ago. “We took a venue like Grammer’s and people thought we were crazy having our main stage, pre-dating Washington Park, at the corner of Liberty and Walnut.”

Now with Grammer’s under construction, MPMF had to find a new outdoor venue to host their bigger acts. This year the festival inched north of Liberty Street to Moerlein Brewing Company where they’ll have two stages: a larger outdoor stage that can hold roughly 1,500 people, and a secondary indoor stage for more intimate shows.

Other long-time MPMF venues have opted out of the festival as to not alienate the loyal customer bases they’ve built over the years. This will be the first year, for example, that Below Zero Lounge is not participating as a venue since 2007. “Businesses don’t want to abandon their successful business models now that they’ve built a loyal following,” Bockrath explained.

But as some opportunities go away, others seem to be coming online almost equally. One example organizers give is the Cincinnati Streetcar, which will allow for all kinds of new possibilities once it opens in advance of Midpoint’s 2016 festival.

“There are a lot of possibilities for the future. As the streetcar comes online I can see ourselves going further up into Over-the-Rhine.”

While the streetcar has not significantly impacted the layout of this year’s festival, the same can’t be said for 2015. For instance, the MidPoint Midway on 12th Street between Vine and Walnut sits right on the streetcar line. The free programming area which, since 2011, has hosted the ArtWorks Box Truck Carnival, the Powerhouse Poster Expo, and this year’s ArtWorks programming around the theme “Ink Your Love,” may need to find a new home next year or, perhaps, this may be its last year. Either way, Bockrath remains optimistic.

The festival is open to reinventing itself, he said. “It’s not a Bonnaroo plopped in some big field somewhere. Those kinds of festivals can happen in any city. We really think what we have is uniquely Cincinnati.”

Tickets for MPMF are available online at mpmf.com/tickets, and a comprehensive review of each artist can be found on CityBeat’s website.

DID YOU KNOW THAT MPMF…

  • Was almost called Mid by Midwest? Founders Sean Rhiney and Bill Donabedian eventually landed on MidPoint Music Festival.
  • Launched with only 12 venues, but across three cities? In 2002, the inaugural festival hosted 12 venues in Newport, Covington and Cincinnati, including Newport’s Southgate House (not to be confused with Southgate House Revival) and York Street Cafe, Madison Theater in Covington, and now defunct OTR spots Kaldi’s, BarrelHouse, Crush, The Cavern (now Below Zero Lounge) and Jefferson Hall (on Main Street, before it moved across the river and back across again).
  • Used to coincide with a music industry conference? Much like South by Southwest, the industry conference featured panel discussions, artist and industry keynotes and a trade show. Past keynote speakers included Big Star drummer Jody Stephens (2003), Everclear frontman Art Alexakis (2004), Afghan Whigs and Twilight Singers frontman Greg Dulli (2005), CD Baby founder Derek Sivers (2006), Superdrag vocalist and songwriter, John Davis (2007) and Minor Threat guitarist, Lyle Preslar (2007).
  • Used to be four days long? The festival spanned across four days of live music and panels, but was condensed into three days when CityBeat acquired the festival in 2008.
  • Once hosted 25 stages, the most venues MPMF has ever had in one year? In 2010 MPMF expanded to empty storefronts and spaces like the Hanke Building and non-music venues like the Tax Place, ArtWorks, the Segway Room, and the Inner Peace Center.

HOW TO GET AROUND AT MPMF

Bike: BYOB (Bring Your Own Bike) – the festival has partnered with the City of Cincinnati to provide temporary bike racks adjacent to nearly every venue. You could also get around by using Cincy Red Bike for just $8/day for unlimited trips of 60 minutes or less. There are 19 Cincy Red Bike stations between OTR and Downtown, including at Washington Park, near the Midway at 12th & Vine, and by the Taft Theater at Broadway.
Car: Uber is offering first-time Uber users a discount during MPMF. Just use the promo code MPMF14 to receive a discount of up to $20 off.
Foot: The distance from MPMF’s northernmost venue (Moerlein Brewing Co.) to its southermost venue (Mainstay Rock Bar) is a little over a mile, so it’s totally doable to hoof it, though it’s bit of a trek if you’ve got a tight schedule.
Transit: Most of the venues for this year’s festival are located on Metro bus routes, but many are within a short walk of a number of bus lines. You can check out which routes and stops are most convenient for you by using Google Map’s transit feature or Metro’s Trip Planner.

On top of all the official MPMF activities, there are a number of complimentary events that will be taking place. On September 24, Christian Moerlein Brewing Co. will be hosting a preview party with a free show by THE PASS and Machines Are People Too. The event will run from 8pm to 11pm and also include a ceremonial keg tapping of Moerlein’s seasonal Helltown Rye.

On Friday and Saturday, FRCH Design Worldwide will host Framed at MidPoint at the Frameshop (1317 Main Street). The pop-up event will include a photo booth, postcard gallery, sculptures made of instruments and a missed-connections space titled You’ve Been Framed. Donations benefit Music Resource Center, a nonprofit that helps provide youth with musical resources. Open Thursday through Saturday from 7pm to 12am.

In addition to all of that, MPMF.FM will feature free daytime performances by MPMF bands at Findlay Market all weekend.

Categories
Business News Transportation

New, Expanded Services from 321-RIDE to Heat Up Already Hot Ridesharing Market

While Uber and Lyft have been getting a lot of attention lately, following the launch of their services in Cincinnati, they are not the only non-traditional ride sharing services operating locally. The other, of course, is 321-RIDE and has been operating since 2007 primarily as a chauffeur service.

The locally owned and operated company has around 1,100 members presently, but new features, membership options and services are expected to grow that number and make 321-RIDE more competitive in the increasingly congested market.

According to Jon Amster, owner of 321-RIDE, the company’s existing client base is about half corporate and half individuals, and says that they are more of a higher-end service when compared to taxis, Uber and Lyft. He also says that they help those people who are not totally car-free.

“We’re a business that’s set up for a community like Cincinnati and other mid-sized Midwestern cities,” Amster explained. “We don’t have a strong taxi culture here…we have a drive your car to the bar culture, and we understand that.”

The way it works is two workers show up on behalf of 321-RIDE. One of those workers drives the customer home in their car, while the second worker follows them in order to bring both back after dropping off the user.

There are similar such businesses in other markets across North America, including numerous that include only one worker who gets to the customer on a collapsible bike that is stored in the truck until drop-off.

In order to keep up with the changing landscape, 321-RIDE launched a new website, mobile platform and membership options on May 1. Amster says that they are also working with a local developer and database firm to launch a mobile application this fall that will allow for users to geolocate the service and make a reservation in a one- to two-step process.

While the new changes are meant to help continue growth at the company, the University of Cincinnati real estate graduate says that it has not always been smooth sailing.

“We lost $100,000 in the first six months, but eventually paid all of that money back after two years of operation,” Amster said. “We learned from organizations like SCORE and through trial-by-fire, and we’re now a growing business.”

The new model for 321-RIDE allows for customers to sign-up for membership accounts at $8.95 per month, which differs from the previous $200 per year membership option offered. From there, the member’s credit card information is stored so that all ride purchases can be done without an in-car transaction. The average ride fee is around $64, with a minimum charge of $55.

Since 321-RIDE is now a cashless business, it means that gratuity is automatically calculated into the rates.

Amster says that he realizes the more premium service is probably not for everyone, but believes there is a market for ride sharing in Cincinnati at both ends of the spectrum, just as there is a market for steak at both Outback Steakhouse and Morton’s.

As for the new competition from Uber and Lyft, Amster says he welcomes their arrival and believes that they serve different markets.

“I don’t see us as competition,” said Amster. “There are some nights where you’d rather take a cab, but there are some nights where you’d rather have your car home with you.”

There are about 16 to 18 drivers, who operate as contractors, working at any given time for 321-RIDE. Those interested in using the service are able to do so seven nights a week between 9pm and 3am. Daytime and early evening hours are not currently offered, but are being considered as part of expanded operations in the future.

Categories
Month in Review

Month in Review – March 2014

The top news story in March 2014 was the arrival of Uber and Lyft in Cincinnati, as two of UrbanCincy’s top articles were focused on their services and what it means for the taxicab industry. Road and bike infrastructure were also in the news, along with a new historic preservation movement bringing people together to save several key buildings.

In case you missed any of them, here’s a look back at our five most popular stories from last month:

    1. Uber and Lyft to Soon Enter Cincinnati Market
      Two ‘ridesharing’ companies are moving into the Cincinnati market.
    2. VIDEO: Are ‘Protected Intersections’ the Next Bicycle Infrastructure Innovation?
      As Cincinnati works to expand its bicycling infrastructure with bike lanes and cycle tracks, we may need to include this one additional consideration.
    3. Uber Officials Credit Cincinnati’s Urban Revival, Tech Scene for their Arrival
      Uber used geolocation information to learn that there was “pent up demand” for their service in the Cincinnati area.
    4. Snow Accumulation Highlights Cincinnati’s Over-Engineered Streets through ‘Sneckdowns’
      Thanks to the large accumulation of snow on city streets this winter, it was easy to tell where roads are over-engineered.
    5. Cincinnati Preservation Collective Draws from Different Backgrounds to Save Buildings
      A new group is channeling their effort into saving five buildings of historic significance in Cincinnati.

 

Categories
Business News Transportation

Uber Officials Credit Cincinnati’s Urban Revival, Tech Scene for their Arrival

Four days after our initial report that Uber would soon enter the Cincinnati market, the technology company that has been changing the way people think about the taxi and ridesharing industry officially launched their uberX and uberBLACK services in the Queen City.

With one week remaining on Uber’s initial two weeks of free service, people who wish to use the service are asked to download the company’s smart phone app and then create an account. This is important because this is how users will pay, rate their drivers and access information about where and how many vehicles are available.

The use of this application also allows Uber to track important data about their drivers and their customers. It also helps the company make business decisions.

“Cincinnati has certainly been a market that’s been on our radar for a while,” James Ondrey, Uber’s Ohio General Manager, told UrbanCincy by email. “As a tech company that likes to look at data to drive our decisions, we could see that many people had downloaded Uber or opened the app to look for a ride in the Cincinnati area. So there is definitely pent up demand here.”

Beyond that pent up demand, Ondrey also says that changes to Ohio’s for-hire-sedan code, which allowed for rates to be charged beyond only an hourly rate, opened the door for Uber to work with area limousine operators using rates based on time and distance.

Cincinnati, however, is not Uber’s first market in Ohio. They launched in Columbus in December 2013 and are currently rumored to be eyeing Cleveland for a launch later this year.

“Columbus has been great so far – riders and drivers have been embracing us in drovers and I think the city sees the benefits to having Uber in town,” continued Ondrey, whose position is based out of Columbus. “We expect to see the same here in Cincinnati.”

Ondrey says that the goal is to establish Uber as the most reliable transportation option for Cincinnatians, and he expects that service levels will only improve as they are able to add driver-partners.

“I want you to be able to open your Uber app and always see a car available in less than five minutes,” Ondrey said. “We are in soft launch phase now, so we start with just a handful of initial partners, but you’ll see that grow quickly as we try to keep up with all the demand.”

Not everyone, however, has been thrilled about Uber’s launch.

One UrbanCincy reader explained difficulties with signing up as a potential uberX driver, and was frustrated by what he perceived as a lack of transparency about the need for cars to be no older than eight years. Other readers from the taxi and limousine industries have also expressed frustration.

Bob Michaels, owner of Crown Car & Coach, told UrbanCincy by email that, “As a black car service operator of 11 years in Cincinnati, it is not the taxi industry that is affect, but our core business also.”

While those issues are sorted out, along with a variety of other complaints that have been lobbed at the startup company, Uber officials are moving forward and happy to bring a new transportation choice to Cincinnatians.

“I think transportation choice is ultimately a great thing for consumers,” Ondrey concluded. “We are bringing efficiency to the transportation system in Cincinnati. And again, consumers will ultimately benefit from that competition.”

“You look at all the resurgence that’s happening in Cincy right now – the continued neighborhood development and the increasing desire of folks to return to the urban core – and you can see why it’s a match made in heaven.”

In follow-up correspondence with Lyft officials, the company has said that it has not yet decided officially whether it too will enter the Cincinnati market, but conceded that they are considering it at this time.

Stay tuned to UrbanCincy for further developments on that, and for additional reports as we continue to examine the other aspects on the region’s car-for-hire industry.

Photographs provided by Uber.

Categories
Business News Transportation

Uber and Lyft to Soon Enter Cincinnati Market

Cincinnati’s taxicab industry has long been, and continues to be, a total embarrassment. The vehicles are old, rates are high, availability is limited and service is generally poor. That all may be changing in the near future, however, due to the impending arrival of Uber and Lyft – two new innovative ridesharing companies.

One of the long-standing issues with Cincinnati’s various taxicab companies has been the lack of uniformity or use of technology. There are scores of rag-tag taxicab businesses all across the city and region, with different levels of service and expectations to go along with each.

Forget trying to pay with a credit card, or by any sort of 21st century payment mechanism, in Cincinnati today. But both Uber and Lyft started with technology as a foundational element of their companies.

“In cities around the world, especially the major ones, you have a very stagnant transportation ecosystem,” explains Uber CEO Travis Kalanick. “A lot of times they don’t work. Bringing innovation to this world, which in many cases hasn’t been innovated on in decades, can really bring diversity to a system that hasn’t seen a lot of that.”

Lyft, founded in 2012, allows your friends and neighbors to become your taxi drivers while using their own person vehicles. Meanwhile, Uber, founded in 2009, uses the latest technological advances to allow users to book, reserve, pay and coordinate all elements of their trip. And both companies ensure that clean, new vehicles are the standard.

Lyft was the first to make the announcement that they would soon be entering the Cincinnati market. In February, the company posted ads on Craigslist soliciting new drivers in the Cincinnati area. Uber has since followed suit and posted a position for a Cincinnati Community Manager on their website.

Both of the new tech-savvy, ridesharing companies have been operating out of Columbus, and will also both soon be operating in Cleveland. As a result, Uber’s new community manager position is based out of the state’s centrally located capital.

“So much about cities is how you get around them,” Kalanick concludes. “If you can bring real efficiency, real convenience and real comfort to how you move around that city, you can change the way people live in that city.”

In Cincinnati, a city where the transportation has essentially been unchanged for several generations, the changes and new competition could not come soon enough for some.

“Convenience trumps all. Instead of digging around Google for local taxi numbers, both services come to you,” explained Josh Green from Roadtrippers, who had previously lived and worked in the San Francisco area and frequently used both services.

Green says that he never had a bad experience using either Lyft or Uber, and even envisions the tech-savvy employees at Roadtrippers to utilize it.

“Both services always had friendly drivers thanks to the mutual rating system. I particularly liked Lyft’s drivers because they are literally normal people off the street,” said Green. “I’m super pumped they are coming to Cincinnati because taxis, especially on week nights, are hard to come by.”